THE ITALIAN FACTORY 2023

the

Italian Factory

Hair Industry Producers

DISCOVER

ESTETICAEXPORT.COM

A new digital way to enhance

international business is

now available!

An editorial and digital

service supporting hair & beauty

product manufacturers entering

new international markets.

JOIN US TODAY!

www.esteticaexport.com

At €13.2 Billion, the Italian cosmetics industry exceeds its pre-Covid level of turnover.

Pier Giorgio Scrimaglio

Estetica Export

Project Leader

The sector is exceeding pre-pandemic turnover levels, according to

preliminary data published for 2022. The total turnover of the Italian

cosmetics industry stands at €13.2 Billion (up 9% compared to 2019); the

forecast for 2023 indicates further growth to €14.2 Billion (up 7.7%

compared to 2022).

Export has never been more crucial as it is now: in fact, exports

represent over 42% of turnover across the sector. In particular, the

preliminary data for 2022 shows a figure of € 5.6 Billion (up 15.8%

compared to 2021), estimated at €6.2 Billion for 2023 (up 10% compared

to 2022). It’s worth noting that the trade balance, which at the end of

2022 reached a record level of €3.2 Billion, is now growing by over €400

Million compared to 2021.

There’s also been positive performance in the domestic market. In fact, cosmetics consumption in

Italy will have reached €11.6 Billion in 2022 (up 8.9% compared to 2021) and it is estimated that in 2023

it will reach €12.3 Billion (up 6.3% compared to 2022).

(source: Conjunctural survey by the Centro Studi di Cosmetica Italia)

The challenge goes on

2022 wasn’t an easy year for Italian companies. They had to face up to problems and issues which had

been going on for a long time and which continue to be part of everyday life. The challenges for the

Italian cosmetics industry are not over and the uncertainties related to supply chain and the impact of

the war in Ukraine are weighing on its recovery. It’s not only foundries, ceramics and textiles, but the

shock of expensive fuel bills that is also being felt by the cosmetics industry. The Associazione di

Categoria Cosmetica Italia trade association estimates that companies have seen an energy surcharge

of more than 35%. This is a very heavy and transversal increase across an entire supply chain which is

worth almost €17 Billion: the cosmetics industry (€11.8 Billion), raw materials (€1 Billion), machinery

(€366 Million) and packaging (€3.8 Billion). The high bills, in fact, are added to the increases due to the

difficulty in the procurement of raw materials. Here, we are talking about an 18% increase for raw

materials cosmetics & packaging and an increase deriving from the transformation and production of

cosmetics of just over 11%. Companies with a commercial-distribution orientation, on the other hand,

are more affected by the increase in the cost of logistics, which is close to 10%. In recent months,

there has been a progressive and widespread decrease in the prices of raw materials, but the effect on

margins still remains. (source: ilsole24ore.com)

Facing the future with innovation and flexibility

During the pandemic, the sector demonstrated its ability to react and today continues to show a

strong capacity for innovation and flexibility in responding to market changes imposed by any

problems and situations that may arise. In such difficult circumstances, the Italian cosmetics industry

shows confirming its commitment and sense of fair play by limiting price rises. Its vitality is evident in

its ever-growing interest in export destinations, in particular to non-European markets.

PUBLISHER AND MANAGING DIRECTOR: Roberto Pissimiglia

EXPORT BUSINESS DEVELOPMENT MANAGER:

Pier Giorgio Scrimaglio - [email protected]

CIRCULATION MANAGER: Elena Flaugnatti - [email protected]

EDITORIAL STAFF: Gary Kelly, Paolo Maggi, Glorianna Vaschetto

DIGITAL: Alessandro Zanetti

i

Advertising Head Office: Via Cavour, 50, 10123 Torino (Italy)

Tel.: +39 011 83921111 - Fax: +39 011 812 56 61

ONLINE

[email protected] - [email protected]

www.esteticaexport.com

PRINTED IN ITALY. Registration n. 435 of 7.4.49, Turin Law Court.

All rights reserved. Reproduction in whole or in part of texts or photography is

prohibited. Manuscripts, photographs and art are selected at the discretion of the

publi sher free of charge (advertising exclu ded). Whether published or not, no material

will be returned and remains the property of the publishing house, which may make

use of it as seen fit. This may include the withdrawal of publication rights to other

publishing houses. Estetica requires exclusive publication rights in the hairdressing

sector for all photography submitted which must not therefore be offered for

publication to other magazines in the hairdressing trade or industry.

Version March 2023

Agf88 HOLDING

BIOCOSM’ETHICS

COMPANY NAME

Biocosm’Ethics S.r.l.

COMPANY ADDRESS

Via A. De Gasperi, 16

36050 Cartigliano (VI) Italy

PHONE/MAIL

+39 0424 827347

[email protected]

WEBSITE

www.biocosmethics.it

CHIEF OF PRIVATE LABEL

Francesca Damato

Contact: ricercasviluppo@

biocosmethics.it

COMPANY PRESENTATION

Biocosm’Ethics was born from a thirty year

experience of Dr. Francesco Damato, a

researcher and scholar of the various

problems of skin and hair. Back in the 70s, he

was already a pioneer in the use of naturally

derived ingredients such as essential oils,

vitamins, minerals, antioxidants. Persuaded

that the path taken was right, over the years

he has brought passion in creating and

testing products of proven efficacy, to

improve the quality of people’s life.This

professional knowledge has now been

transferred firstly to his daughter, Dr.

Francesca, who has been at his side for

several years and also to all his collaborators

who share his passion. “Experiencing Nature,

by understanding its secrets, by mixing its

active ingredients to create pure beauty and

wellness in full respect of the environment,

this is Biocosm’ Ethics” philosophy.

CERTIFICATES

LEAN TRANSFORMATION

SUSTAINABILITY

Biocosm’Ethics has always been in constant

harmony with nature by mixing natural

formulae with innovative methods, in full

respect of the company philosophy.

PRODUCTIVE CAPACITY

Biocosm’Ethics provides an integrated

service to manage all or part of the whole

product cycle:

Research & Development

(ingredients, formulation);

Production & Quality Control

(stability testing, packaging).

Administrative Management

(purchasing, stock management).

Distribution of Products

(warehouses, retail stores)

Daily production rate:

23,000 pieces

The high quality of raw materials, carefully

selected, the rigorous controls of quality and

production standards, the numerous tests of

efficacy and safety of use, as well as the

dermatological tests, guarantee excellence

and reliability of our products, made entirely

in Italy.

Each formula is thought and “tailor-made”

according to the needs of our customers.

A cosmetic product is always the result of

many ideas, but a high quality cosmetic

should always create unique and exiting

emotions, to be able to dream and to leave

a mark in a modern evolving market.

SPECIAL FEATURES

Professional Skin Care

Professional Hair Care - medium and low volumes.

Pet Care

G&P

Cosmetics


G&P is a company for people, whose aim is

to improve some aspects of people’s lives

and the way they feel about themselves. G&P

comes from a culture dedicated to achieving

balance and harmony in every aspect of life. It

promotes health and beauty, well-being, selfesteem

and confidence at all levels, through

honest and correct business practices. This

company can offer the beauty industry and its

customers the best, thanks to the fine quality

of its products, the high professional levels

of its services and the solid experience of its

collaborators, trainers and mentors.

CERTIFICATES

ISO 9001-ISO 22716-ISO 45001-ISO 14001

SUSTAINABILITY

G&P Cosmetics creates products that combine

technology and performance whilst enhancing

beauty and respecting the environment that

surrounds us by observing the ethical code that

it has set itself. The company makes use of

renewable energy, local ingredients, optimizes

itself for the elimination of waste and purifies

waste water on site. The river Tiber, which come

and flow in the clean riverbed, give us the vital

water for our products whilst guaranteeing the

well-being of our environment. Proximity is a

value: we are All Made in Tuscany!

PRODUCTIVE CAPACITY


280,000 pieces

The use of a customized production cycle

ensures only the use of the semi-finished

products needed for the satisfaction of the

customer. This allows us to always work fresh

COMPANY NAME

G&P Cosmetics S.r.l.

COMPANY ADDRESS

Via A. De Gasperi, 8

52037 Sansepolcro (AR) Italy

PHONE/MAIL

+39 0575 720682

[email protected]

WEBSITE

www.gpcosmetics.it


Simona Piccinelli

Contact: resp.gestioneoperativa@

gepcosmetics.com

product and avoid any risk of contamination.

Our molar stoichiometry formulation system

allows a perfect match between the dyes,

thereby avoiding problems that the free

molecules may develop. The internal R&D

section is composed of a team of young

graduates working on the development of

products capable of meeting the needs of the

market successfully, inspired by a philosophy

of keeping an eye on the result and respect

for renewable resources. Every week tests

are performed on women and men from all

over the world, with ethnic characteristics

very different from one another, for total

amount of 2000 tests per year.

SPECIAL FEATURES

Professional Hair Coloration:

Permanent Oxidative Color with and Without

Ammonia, Demi-permanent oxidative color,

Direct color treatments.

Agf88 HOLDING

PETTENON

COSMETICS


For over 70 years, Pettenon Cosmetics S.p.A.

S.B. has been supporting high-quality Italian

Professional Hair Care in Italy and worldwide.

Pettenon Cosmetics S.p.A. S.B. performed

127 Million € turnover in 2021. It has a sales

network that spans 99 countries and

substantial experience in all of the main global

markets. It provides high-quality professional

products that can be customized to suit the

needs of specific markets and various types

and conditions of hair.

COMPANY NAME

Pettenon Cosmetics S.p.A. S.B.

COMPANY ADDRESS

Via del Palù, 7/d

35018 San Martino di Lupari (PD) Italy

PHONE/MAIL

+39 049 9988800 [email protected]

WEBSITE

www.pettenon.it


Alessandro Miatello

Contact: [email protected]

CERTIFICATES

ISO 9001

SUSTAINABILITY

In June 2021 Pettenon Cosmetics become

a Benefit Company, following a sustainable

perspective, eco and human-friendly, in line

with ESG criteria.

5 benefit Goals are: increase formulas to

reduce consumption and waste of resources,

maximize the use of sustainable energy

and packaging, multi-culturality and gender

equality, employee and partner education,

philanthropic initiatives.

PRODUCTIVE CAPACITY

Its constantly expanding and evolving

production site in San Martino di Lupari (near

Padua, Italy) specializes in targeted hair care

and beauty treatments.


170,000 pieces

It covers the entire production process:

blowing and silk-printing packaging,

manufacturing and packing products, and

efficient, automated warehousing and

logistics. In addition, quality and innovation

are guaranteed by four in-house laboratories:

Research & Development, Microbiology and

two for Quality Control.

SPECIAL FEATURES

Professional Hair Care: medium-high volumes:

Shampoo, Treatments, Liquid styling, Peroxide.

Packaging: we produce packaging in our

campus for internal demand. We don’t sell

packaging outside.

www.agf88holding.it

ALFAPARF

GROUP

COMPANY NAME

ALFAPARF GROUP S.P.A.

COMPANY ADDRESS

Legal address:

Via Cesare Cantù 1, 20123 Milano Italy

Offices & Plant:

via Ciserano, 24046 Osio Sotto (BG) Italy

PHONE NUMBER/MAIL

+39 035 419 77 11

WEBSITE

www.alfaparfmilano.com

GENERAL MANAGER GLOBAL PRIVATE LABEL

Paolo Signori

contact: [email protected]


The Alfaparf Group is the world’s leading

Italian beauty company in the professional

channel.Our Company was established in

1980, taking the first steps in the north of

Italy, then in the 90s, we broadened our

horizons beyond national borders, becoming

the first Italian cosmetics company in the

world in the professional channel. Since our

early beginnings, we have taken steps to

create an independent and integrated group,

attentive to innovation and market trends:

our numerous brands and the number of

international companies and leaders in the

beauty market who rely on our expertise to

develop projects and products for the hair

and body are evidence of this. Our business

divisions constantly interact with each other,

circulating skills and transforming them

into the best responses to the evolution in

the industry; by doing so, we continue to

improve the quality of the service offered

by professional operators, leaving a better

world for future generations.

Highlights

Over 40 years of experience in

professional cosmetics

5 manufacturing plants (Italy, Brazil,

Mexico, Venezuela and Argentina)

25 branches

Over 100 countries around the world

More than 2,800 collaborators

A portfolio of 15 brands

Over 100 million consumers

OUR HISTORY

We launched in 1980 thanks to the idea of

Roberto Franchina, who, along with around

ten people, began to design products in

northern Italy for the hairdressing channel.

In the 90s we began the adventure abroad.

The first exports were to Spain and Latin

America, followed by the commercial

branches and first factories opened in Brazil,

Mexico, Argentina and Venezuela.

At the end of the 90s, Alfaparf Group

took the qualitative leap towards being

a global benchmark company in the

professional cosmetics market. In fact, in

2000, we completed the development of

the Osio Sotto headquarters, a total area

of 25 thousand square meters, where

manufacturing and storage still take place

today, as well as office space.

In the early 2000s, we expanded the two

flagship factories (Mexico and Brazil) to

reach their current size of about 30 thousand

square meters. The Group’s international

vocation has been confirmed and grown

over the years with the opening of various

branches in Latin America, the USA, and

Australia.

Alongside the activities related to the

Group’s brands, the Private Label business

has also grown substantially. The production

on behalf of third parties, especially in

the colour area, has become a flagship

thanks to Alfaparf Group’s know-how and

development of commercial relationships

with increasingly high-quality and

outstanding clients.

Over recent years, Alfaparf Group has been

determined to move towards globalization,

both in terms of new geographical locations

and new brands and/or distribution

channels.

The globalization phenomenon has

influenced the way we work. Today, all the

Group’s branches work in an interconnected

way, ensuring consistent standards which

are recognized internationally.

PRIVATE LABEL

For decades, the Alfaparf Group has made its

formulation know-how and the international

presence of its manufacturing sites available

to win over customers who are looking for

a partner capable of developing innovative

products to support their brands on the

market.

Specialist technical competence, a strong

relationship with the customer and a strong

predisposition to build lasting partnerships

are the characteristics that distinguish the

Private Label division of Alfaparf Group.

The consolidated technical and regulatory

competence allows custom development

and product validation to be carried out

in Italy, Brazil and Mexico, the three main

manufacturing sites of the Group.

ALFAPARF GROUP

CERTIFICATION

ITALY (BEAUTY & BUSINESS S.p.A.)

ISO 9001:2015

GMP ISO 22716:2007

ISO 13485:2016 MEDICAL DEVICE

MEXICO (DOBOS S.A.de C.V.)

ISO 9001:2015

ISO 22716:2007

GMP - COFEPRIS

INDUSTRIA LIMPIA (clean industry)

environmental certification

BRAZIL (DELLY KOSMETIC LTDA)

ISO 9001:2015

GMP - ANVISA

BRC AUDIT

SUSTAINIBILITY

In Fall 2018, Alfaparf Group began its path

towards sustainability, guided by the belief

that the ultimate goal in business activity

is not limited just to maximizing profit: it

must include the creation of shared longterm

value, for the benefit of all corporate

stakeholders and in the interest of future

generations.

We want to conduct our activities in

a transparent and responsible way,

communicating our strategy, our objectives

and our results to all stakeholders and

integrating their expectations into our

decision-making processes. We undertake

to manage our resources efficiently and

strategically, to generate value for the

company and also to contribute to the

socio-economic development of the territory

in which we operate, the growth of our

people and of all the individuals that make

up our value chain, the protection of the

environment, and the promotion of respect

for human rights.

The efforts made and the results achieved

have been recognized: in 2021 and 2022, we

were awarded as Sustainability Leader in the

ranking prepared by Statista for Il Sole 24

Ore. This research was based on the analysis

of sustainability reports, by evaluating the

achievement of a series of KPIs in three

macro-areas: environmental, social, and

economic.

HERE ARE A FEW EXAMPLES OF THE

COMMITMENT THAT HAS LED US TO BE A

LEADER IN SUSTAINABILITY:

CLEAN ENERGY: 2 out of 5 production

plants use exclusively 100% renewable

electricity, 1 plant uses more than 80%

renewable electricity.

CO2 OFFSET: Natural gas CO2 emissions of

the Italian production plant are offset.

SUSTAINABLE INGREDIENTS: 40% of the

ingredients used in our formulations are of

natural origin and 18% are certified;

SUSTAINABLE PACKAGING: We use

recycled materials (aluminium, plastic and

paper) for Private label tailor-made

projects.

EQUAL OPPORTUNITIES: Almost all

employees are hired on permanent

contracts and women represent more than

half of the workforce;

SUSTAINABLE SUPPLY CHAIN: 100% of

new suppliers are selected on the basis of

ethical, social and environmental criteria

and almost 60% of 2021 expenditure is on

local suppliers;

ETHICS: The company has adopted a new

Code of Ethics, committing to uphold and

promote respect for human rights, nondiscrimination,

health and safety in the

workplace, zero tolerance for child labour,

the right to fair and supportive working

conditions, environmental protection and

the achievement of the Sustainable

Development Goals (SDGs) promoted by

the United Nations.

DIVERSITY&INCLUSION: “Beauty in all its

forms” project was created by Alfaparf

Group to offer young people with Down’s

syndrome the opportunity to undertake a

Special features

PROVEN SUCCESS IN PROFESSIONAL

COSMETICS

CENTRAL R&D LAB: ITALY (Osio Sotto)

WITH 3 FORMULATION UNITS (HAIR

COLOR, HAIR CARE, SKIN CARE)

1 INNOVATION UNIT

REGIONAL R&D LABS IN MEXICO

(Toluca) AND BRAZIL (Rio de Janeiro.)

REGULATORY, SAFETY AND

COMPLIANCE SUPPORT

INTELLECTUAL PROPERTY UNIT

GLOBAL MANUFACTURING

CAPATIBILITIES

GLOBAL SOURCING FOR COMPONENTRY

& RAW MATERIALS

GLOBAL SUPPLY CHAIN MANAGEMENT,

LOCAL SERVICE LEVEL WITH HIGH

RESPONSIVENESS

HIGHEST QUALITY CONTROL

STANDARDS

training course to become hairstylist

assistants.

SUPPORT TO VULNERABLE PEOPLE:

Through the Alfaparf Group Professional

brand, we are supporting Dynamo

Campo, a non-profit organization, which

arranges holiday camps with recreational

therapy for children suffering from serious

or chronic diseases and their families.

HUMAN RIGHTS PROTECTION: We are at

the forefront fighting violence against

women by supporting D.i.Re., an Italian

organization of non-institutional antiviolence

centers and shelters.

PRODUCTION CAPACITY

ITALY (BEAUTY AND BUSSINESS S.p.A.)

SITE AREA: 25.000 SQM

COVERED AREA: 11.000 SQM

EMPLOYES: 451

MEXICO (DOBOS S.A.de C.V.)



EMPLOYES: 523

BRAZIL (DELLY KOSMETIC LTDA)



EMPLOYES: 233

Total Annual Capacity:

over 300.000.000 units

Production extent

HAIR DYES:

permanent - demi permanent - direct

colors. cream, oil, gel textures

HAIR COLOR KITS

TECHNICAL PRODUCTS:

developers - bleaching powders -

straightening and perm products

HAIR CARE TREATMENTS:

shampoo - conditioners - masks -

leave in - vials

SKIN CARE:

face and body products

BAREX ITALIANA

Carlo Baiesi

COMPANY

PRESENTATION

Established in 1967 by the Baiesi Family,

Barex Italiana is a brand created by experts

who fully understand the needs of consumers

and professionals in the hair industry, as well

as the requirements of exclusive retailers and

distributors around the world.

Performance, quality and creativity have

always been the guiding light of our research.

Thanks to our long-time know-how in the

research, development and production of

professional hair products, we can create

COMPANY NAME

BAREX ITALIANA Srl

COMPANY ADDRESS

Via Grazia 11,

40069 - Zola Predosa (BO) Italy

PHONE/MAIL

+39 051 751554

WEBSITE

www.barex.it

CEO

Carlo Baiesi

MARKETING MANAGER

Giulia Sandrolini


EXPORT

Lorenzo Prosdocimi


products for those clients who wish to

develop their own product ranges.

Oriented towards offering a full service, we’re

used to work with all types of customers -

local or global, large or small - with product

quality as our number one priority.

CERTIFICATES:

ISO 9001:2015

SUSTAINABILITY

There are no shortcuts to true sustainability.

For this reason, Barex Italiana is making

increasing and progressive efforts to create a

better future through concrete and shareable

steps. Through constant energy efficiency

(which also includes the use of energy from

100% renewable sources), the recycling of

plastic and cardboard packaging and the

purification of waste water, 100% Vegan

formulas, Barex Italiana is committed to the

creation of hair care products for sustainable

beauty. It is attentive to the overall impact on

the planet, while its packaging is completely

recyclable and made of PCR plastic from

50% to 100%.

PRODUCTIVE CAPACITY

Shampoo

Kg 5,000 per day

Conditioner

Kg 1,500 per day

Other products (Oils, Gel,...)

Kg 500 per day

SPECIAL FEATURES

Treatments and styling products are

formulated, developed and produced in our

Research & Development laboratory.

Tailor-made formulas can be developed for

shampoos, mask, treatments and styling.

Our lab can propose Vegan formulas and use

certified organic ingredients and extracts.

SLES, SLS, Parabens and Gluten free

products can be found in our range of

products.

Several packaging options can be offered to

the private label customer and customized

with color printed or label graphics.

BAREX ITALIANA

BAREX Brands

Barex Italiana is also a manufacturer of

successful brands distributed in the hair

professional market in many countries

around the world. 6 complete and

comprehensive ranges of haircare products,

each designed and produced in Italy, feature

the finest natural ingredients available,

exquisite packaging, stunning marketing,

and merchandising material.

JOC: 100% vegan professional treatment

program for scalp care, hair care, colouring,

permanent products, as well as styling.

OLIOSETA ORO DEL MAROCCO: a complete

range of treatments, styling and coloring

products that care for the hair day after day

and support the hairdresser by providing

sophisticated in-salon services.

OLIOSETA ORO DI LUCE: ideal for extremely

smooth, sleek and shiny hair, the line

includes treatments and styling products

that nourish, regenerate and illuminate hair

SUPERPLEX: bonding, bleaching, care and

toning products to achieve the desired

blonde without compromising the hair fiber.

PERMESSE: the art of creating beauty using

coloring cream with an evolved chromatic

technology and advanced treatment system.

100% Vegan and Gluten Free.

CONTEMPORA: a haircare line which uses

the nutraceutical properties of food to ensure

instant and surprising results.

Why choose

Barex Italiana products?

A COMPLETE RANGE OF EXQUISITELY

PACKAGED, WORLD-CLASS HAIRCARE

PRODUCTS

FORMULATIONS ARE “MADE IN ITALY” AND

DEVELOPED IN OUR OWN LABORATORIES

56 YEARS OF EXPERIENCE THROUGH

EXTENSIVE RESEARCH AND DEVELOPMENT

PROFESSIONAL SIZES FOR SALON USE

TOGETHER WITH A VARIETY OF SIZES

TAILORED TO THE NEEDS OF EVERYONE

FULL SUPPORT AND ASSISTANCE OF A

HIGHLY-SUCCESSFUL COMPANY, WITH AN

UNQUESTIONABLE REPUTATION FOR LOYALTY

AND INTEGRITY

Production extent

HAIR TREATMENT:

Conditioner, mask, leave in

STYLING/FINISH:

Gel, oil, spray, fluid, wax

COSMETIC

TAILORS

EXPERIENCE, INNOVATION

AND SUSTAINABILITY:

THE PRIVATE LABEL

BEYOND COMPARE.

Out of the Negretti family’s over sixty

years’ experience in the field of beauty field

comes COSMETIC TAILORS® - the first in

true “bespoke Italian cosmetics”. This is an

innovative and comprehensive answer for

anyone wanting private label “turnkey”

solutions of unrivalled Italian excellence.

Profound knowledge of the sector, an innate

vocation for beauty, constant innovation,

rigorous scientific research, avant-garde

technological equipment, selection of

the best raw materials and maximum

attention to sustainability are the seven

strengths which go into providing consumer

COMPANY NAME

COSMETIC TAILORS

COMPANY ADDRESS

Via Romolo Gessi N. 16/18

25135 - Brescia, Italy

PHONE

+39 030 3367069

WEBSITE

www.cosmetictailors.com

CEO

Mr. Giannantonio Negretti

STRATEGIC MARKETING DIRECTOR

Mr. Maurizio Sangineto

DIRECTOR

Mr. Massimiliano Giobergia

Giannantonio Negretti

Massimiliano Giobergia

with some of the most authoritative and

prestigious international cosmetics brands.

“We know that every project is different

from another, just like people are different

from each other. This is why we wanted to

add a new ingredient to our formulations:

a “bespoke” approach, or respect for

the specific needs and personality of the

consumer. One of the points of excellence

of Made in Italy is, in fact, our ability to

create “made-to-measure” elegance. We

have made this very successful model our

own; something which has always been in

our DNA,” says the founder of COSMETIC

TAILORS® Giannantonio Negretti.

This production model starts with the most

important element of all when it comes

to cosmetics: scientific research. In the

COSMETIC TAILORS® laboratories, the

experimentation and prototyping processes

are conducted under the guidance of

some of the most successful Italian

scientific disciplines in the sector, such as

Dermatology, Cosmetology or Colorology®,

to name but a few. The latter has even

become an exclusive registered science.

Unrivalled results have come out of specific

research in the field of colour, particularly in

relation to hair. This has been going on for

over a decade in conjunction with some of

the most prestigious Italian universities.

For some time, COSMETIC TAILORS®

has also had a strategic collaboration

with Poliestetico di Milano, Athenaeum

of Beauty and Cosmetics - one of the

most authoritative academic institutions

in Italy in the field of scientific, cultural

and educational research. “In our

formulations, each ingredient is part of a

skilful combination which always aims to

create something innovative and unique,

exactly as if it were a dress that must fit

perfectly to complement the wearer. If

requested, we also take care of the look

of the products with the same “bespoke”

approach, also enhancing them externally

as well,” Massimiliano Giobergia, Director of

COSMETIC TAILORS®, is keen to point out.

A team of graphic design, packaging,

communication and marketing experts is

available to clients to give their products a

strong visual and communicative identity,

in order to establish them on the market as

effectively as possible.

COSMETIC

TAILORS

CERTIFICATIONS

ISO 14001:2004, ISO 9001:2008,

EN 22716:2007, SGS 6371/MI.

COSMETIC TAILORS® guarantees

a maximum level of excellence for

Private Label, thanks to pharmaceutical

formulation-production protocols,

university certification tests and the most

authoritative certifications around, such

as ISO 14001:2004, ISO 9001:2008, EN

22716:2007, SGS 6371/MI. These certify the

constant quality and safety monitoring at

the highest levels.

Thanks to these important features and

an international vision of the market,

COSMETIC TAILORS® is able to respond

to the needs of companies of all latitudes,

cultures, traditions and lifestyles, creating

global products and solutions.

COSMETIC TAILORS® is also one of the

pillars of BEAUTICON VALLEY® the Benefit

Holding Company recently founded in

Brescia by the multifaceted entrepreneur

Giannantonio Negretti, author of the book

“Humanistic Cosmetics” and creator of the

homonymous philosophy, which puts man

before the product.

A network of over 50 companies, identified

as the “Italian Capital of Cosmetics”, where,

thanks to a synergistic and integrated

supply chain, the most innovative and

high-quality cosmetics are created every

day and sold in over 130 countries around

the world.

FIND

THE FLAW

If you don’t find it,

come and find us at

cosmetictailors.com

Proud

manufacturers

of the

world leading

cosmetic brands

since 1959.

MEMBER OF

FARMEN

International Cosmetics Distribution

PRIVATE LABEL ACTIVITIES

ODM and OEM services

All this know-how experience and

commitment become a great opportunity for

the brands who choose Farmen has theirs

Supplier. Most of the clientele require ODM

services taking advantage of the outstanding

quality and variety of Farmen formulations

and turnkey service. Also, OEM can be

COMPANY NAME

FARMEN I.C.D. S.P.A.

COMPANY ADDRESS

Via Leinì 150, Settimo Torinese (TO) Italy

PHONE NUMBER/MAIL

+39 011 802 345 11

WEBSITE

www.farmenspa.com

CEO

Alberto Manzetti


MARKETING MANAGER

Alberto Manzetti


EXPORT MANAGER

Gianni Manzetti, Guido Bassignana


provided to Brands who rely on their own

formulations and image.

The long experience in this field allows

Famen to offer a very complete range of

product, all with the same superlative

quality. Hair colors of every type, including

bleaches and direct colors balm; hair

treatment from shampoos to conditioner,

to hair lotions and masques. A wide choice

of styling products, like gels, matte, wax,

no gas spray and even the production of

aerosol propellers sprays that only a handful

of company can provide.

The vast offer is completed by a series of

formulas for skincare.

GROWING TOGETHER:

Tailor-made services for every need

Farmen’s motto is “Growing Together”. This

summarizes the attitude of the company who

wants to embrace a common future with the

brands who choose their bespoke services

for the creation of new ranges. Partnerships

that are made to last for many years and

create a profound link among the partners.

Farmen has created a division entirely

dedicated to Bespoke projects, from

Customer Care to Marketing, to offer clients

innovative products, designed specifically

for their reference markets.

The formulas on offer

A huge range of shades to welcome

customers to the world of color.

Customize every color chart with oxidation

dyes, choose the locks of hair to best reflect

a style and complete a range by choosing

among more than 160 shades.

Bleaching: a wide range of hair bleaches

Farmen supplies customized formulas with

the possibility of enhancing them by adding

extracts and active ingredients depending on

customers’ specific needs.

Certification and Recognition

SUSTAINABILITY:

BOTTLES ARE MADE FROM

100% RECYCLED PET.

THANKS TO POST-CONSUMER

RECYCLING, FROM EVERY 2 BOTTLES

MADE OF VIRGIN PET, ONE 100%

RECYCLED PET BOTTLE IS OBTAINED.

A SECOND LIFE FOR PLASTIC!

PACKAGING IS MADE FROM

FSC-CERTIFIED CARDBOARD,

GUARANTEEING THAT THE PRODUCT

IS SOURCED FROM RESPONSIBLY

MANAGED FORESTS AND

PRODUCTION PROCESSES.

THE PRODUCTS HAVE NO ADDED

COLOURANTS.

PRIMARILY FEATURING NATURAL

AND BIODEGRADABLE INGREDIENTS.

PRODUCTION CAPACITY:

THE ENTIRE PRODUCTION CYCLE,

WITH A CAPACITY OF WAROUND

100,000 ITEMS PER DAY

The bleaching powder ranges include:

- Scented or neutral bleaches

- Coloured bleaches

- Ammonia-free bleach and low-ammonia

content Bleaching powders enriched with

natural extracts.

All types of bleaches are dust-free and ready

to use as a custom product in 20 days with

Certified manufacturing process.

COMPANY INTRODUCTION

The Origins

Farmen International Cosmetics Distribution

was born in 1964, in a small three-room

laboratory in Turin, Italy. A genuine firm,

fruit of the labour of two generations,

offering effective, reliable and cutting-edge

products to beauty treatment and hairstyle

professionals. A firm that is recognised

and appreciated in more than 80 countries,

FARMEN

International Cosmetics Distribution

Production extent

HAIR DYES:

A complete range of oxidation dyes

and direct colours with over 160

shades; Bleaches ammonia free

colours and bleaches

SHAMPOO:

A wide selection of shampoos

for every kind of hair and scalp

HAIR TREATMENT:

hair treatment from conditioner, to

hair lotions to hair masques

STYLING/FINISH:

A wide choice of styling products,

like gels, matte, wax, no gas spray;

in house production of aerosol

propellers sprays

SKIN CARE:

a complete series of formulas

for skincare.

across the five continents. Right from

the first product, Farmesil silicon spray, a

brainchild of founders Mariarosa Ceccon and

Piero Manzetti, it stood out for its innovative

and modern business approach. In the 80s,

the second generation came along with

Andrea Manzetti and Gianni Manzetti: they

contributed to the international success

of brands like Vitality’s, Neà-Spa and

Fascinelle that are well known for their

quality, sustainability and outstanding

performances.

The Present

Farmen is a traditional Italian firm strongly

linked to the local environment while at the

same time able to be truly International. They

have merged these two folding natures and

make it an essential point of their corporate

mission. Seventy percent of their staff lives

in Settimo Torinese, a town on the outskirts

of Turin where the plans of the company are

established since the beginning. 90% of the

first level suppliers can be considered local.

Farmen is also committed in supporting

the local Community sponsoring sports

activities, NPOs, students, hospitals and

other organizations. Despite roots deeply

embedded in their territory, Farmen would

not renounce to one of the most important

parts of its soul which is expand to foreign

markets either exporting their own brands or

supplying products for clients’ companies.

Farmen holds in high regard the role of

the staff for the organization, they are

considered a fundamental asset that

deserve best conditions and support.

The firm guarantees a healthy and well

protected working environment, transparent

recruitment policies, equal opportunities

and equitable remuneration, special terms

for maternity freedom for trade union

representation and continues professional

development.

PRODUCTION CAPACITY:

The entire production cycle,

with a capacity of around

100,000 items per day

SPECIALIZATIONS:

The Production

One of Farmen’s strongest points is the

ability to manage the entire production chain

within the company: from the initial concept

to the selection of raw materials and active

ingredients right up to production, delivery

and education. Farmen guarantees the

quality and reliability of its products through

a meticulous procedure that controls of

every step of the process. They apply tests

so stringent that no more than around

100 formulas are approved every year -

out of the approximately 1000 formulas

evaluated. This level of control over the

production phases is especially important

when producing for private label where the

manufacturer is responsible for the quality

and reliability of the product.

Committed to Values

Farmen is not new to embrace values such

as ‘respect for environment’, ‘safety at work’,

‘customer care’ and awareness that ‘profit

and responsibility’ cannot be separated.

Farmen has decided to go beyond this

mission statement, formalizing its values and

objectives with the project: “The sustainable

Colors of beauty”, a social responsibility

strategy that aims at promoting a new kind

of beauty, closer to the environment and the

people. The first result of this commitment

was the formalisation of the ‘Charter of

values and commitments’ which was born

as an evolving document and becomes

richer through dialogue with the firm’s

stakeholders.

With the aim to guarantee the maximum

possible quality of its products, Farmen has

developed a sustainable supply policy on

the raw materials based on environmental

and human rights protection. On top of that,

since 2018, Farmen has asked its suppliers

of the main ingredients respect this policy.

Furthermore the company provides support

and assistance in training before and after

sales to ensure that products are 100% safe

for humans and for the environment, thank

to thousands of analysis carried out each

year by quality control at R&D laboratories.

Efficiency

Technology plays a fundamental part in the

production phase. One example of many is

the automated system for bleach production

in a controlled microclimate that Farmen

has installed. This climate control system

operates within the factory - over 20,000

sqm - monitoring the temperature and

hydrometry and reducing polluting agents.

The entire production cycle, with a capacity

of around 100,000 item of product per day,

is monitored from start to finish to ensure

complete quality for every single product.

H.S.A.

COSMETICS

PRIVATE LABEL

Created in 1982 in Varese in the heart of

Europe, HSA Cosmetics is an Italian private

label cosmetics manufacturer specialising

in the production and marketing of cuttingedge

cosmetic products.

Everything started with a dream: founded by

the Zanzi family with the aim of developing

an important expertise in hair color, HSA

has now expanded its range of hair care,

face and body products. Nowadays, HSA

has become the ideal marketing partner

for companies that intend adopting a 360

degree beauty approach to their brands

and want to rock the cosmetic market by

creating something unique.

COMPANY NAME

H.S.A. COSMETICS

COMPANY ADDRESS

Via Ugo Foscolo 27,

21050 Bisuschio (Varese) Italy

PHONE/MAIL

+39 0332474654

[email protected]

WEBSITE

www.hsacosmetics.com

CEO

Stefano Zanzi

GENERAL MANAGER

Davide Zanzi

MARKETING MANAGER

Paolo Delle Piane

Stefano Zanzi

Davide Zanzi

Paolo Delle Piane

HSA is the private label cosmetics

manufacturer that creates and manufactures

in Italy to protect an originality recognised

the world over. We are present in 90

countries on the 5 continents, helping beauty

brands with their private label skin care and

hair care lines.

COMPANY INTRODUCTION

HSA excels in Private Label manufacturing for the export market, as well as distributing its

own brands.

In the last few years, HSA has been going through an important evolution summarized with an

acronym PDD: Product, Digitalisation and Distribution. HSA started its activity in 1982 with a

great expertise in hair colors, but in recent years the company has enlarged its portfolio to other

categories such as haircare and skincare. Private labelling represents 75% of the turnover, while

our brand distribution covers the other 25%.

Internal R&D labs are the main resource of the company and they enable to provide a

complete range of innovative products. Anyway, we not only provide products to our clients,

but also strategic support regarding new trends, statistics and any other information that

might help them develop new ranges and products. All the digital information, through

e-books and blogs can be easily viewed on HSA website.

Digitalisation is fundamental to develope our business in this fast-evolving world. HSA is very

active on social media, editing a blog, issuing newsletters and other communication streams.

All this digital activity is getting a lot of attention, for example, last year in the USA our article

views increased by 400%.

An important step in the development of our private label department happened when we

started serving different kinds of clients - today we produce for companies selling online, or

in retail stores, for example in the USA we are cooperating with brands selling in Ulta which

has recorded an impressive growth in the beauty categories.

H.S.A.

COSMETICS

CERTIFICATION

AND RECOGNITION

ISO 9001-2015 ISO 22716-2007 GMP

SUSTAINABILITY:

We have implemented a corporate

sustainability policy to improve the impact

on the environment of all our activities

and suppliers collaborating with us. These

are some concrete and practical actions to

implement our green strategy: 50% of the

energy used comes from the photovoltaic

panels installed on all corporate buildings.

Charging stations for electric cars are

installed in the company yard to encourage

their use. Short Supply Chain since 90%

of packaging and packing materials are

purchased in Italy. Some raw materials are

purchased locally, km 0, to avoid polluting

transport and support local businesses. For

example, for some product lines we use

chestnut honey typical of our territory and

produced by local farms. We calculate the

carbon footprint for some product lines to

assess their harmful CO2 emissions. The

aim is to initiate compensation projects

through reforestation of some areas of the

world that most require it. The first project

is linked to our brand Eslabondexx. For

some years now, we have adopted a Clean

Care approach providing for the use of as

many natural ingredients as possible, in

combination with synthetic ingredients that

are not harmful to man or the environment.

We communicate how to use water in a

conscious way both through the product

and the advertising materials, to avoid

wasting this increasingly valuable resource.

We work to reduce the impact of packaging,

eliminating overly heavy or bulky secondary

and primary packaging. We decided not

to use any more cellophane film in the

packaging of hair dyes, resulting in a saving

of about 15 tons of plastic per year. We

know the new sustainable materials and

green plastics that we implement in the new

packaging. We use FSC cardboard boxes

(FSC: Forest Stewardship Council).

We are applying on each product the

symbols of the packaging material along

with the indications of the waste separate

collection. Sustainability also means social

commitment, that is why we distribute free

sanitizing gel in all schools in our territory to

contribute to our local administration.

PRODUCTION CAPACITY

We can produce up to 375,000

products in jar/bottle monthly.

So approximately

4,000,000 annually.

We can produce up to 150,000

tubes per day, so

3,000,000 monthly

and approximately

36,000,000 tubes annually.

SPECIAL FEATURES:

we are specialized in full service production

of hair care, hair colors, skin care. All the

formulations are H.S.A. property and we offer

a high level of customization for every single

client. We have our internal R&D laboratories:

hair care, hair color and skin care.

Production extent

SKIN CARE

HAIR DYES

HAIR TREATMENTS

TOILETRIES

SHAMPOO

STYLING/FINISH

We fulfill Hair & Skin dreams

bringing your brand to life

Connect yourself with the most

innovative company for private

label production of personalized

cosmetics.

Find out how to become one of our

“customer partners”. Thanks to an

expertise of over 30 years in hair color,

hair care and skin care products and with

a portfolio of more than 1000 formulas,

we offer made in italy full services to

more than 200 brands in 90 countries

around the world.

connect yourself with your dreams : hsacosmetics.com - shop.hsacosmetics.com - [email protected]

I.B.I COSMETICS

COMPANY NAME

IBI Cosmetics Srl

COMPANY ADDRESS

Via Monti 32, Milano (MI) Italy

PHONE/MAIL

+39 3467848565

WEBSITE

www.ibicosmetics.it

CEO

Serena Caimano

SALES MANAGER

Eva Sampietro


SALES MANAGER

Jacqueline Errington

Contact: jacqueline.errington@

ibicosmetics.it

PRIVATE LABEL

I.B.I Cosmetics is an independent Italian

company specializing in the design and

production of innovative and sustainable

hair products.

Starting from your needs and the identity of

your brand, we develop and produce your

professional quality hair products.

We customize for you the latest formulation

innovations, based on the constantly evolving

consumption trends of the population.

We are part of an Italian cosmetic innovation

project set up within the Pidielle group - a

haircare player active on the international

market for over 40 years.

We develop highly performing hair&beauty

products thanks to formulations and

production expertise built over the years.

Our specific expertise lies in the ability to

create customized formulas based on

customer needs and perfectly adhering to

the identity of their brand.

We put maximum sustainability and respect

for the planet at the heart of everything we do.

We work for international cosmetic brands

and we intend to expand our network to

make the benefits of our method available to

innovators, beauty entrepreneurs and to

those who are passionate about the highest

quality. Together we undertake a path, a

structured, shared and transparent

development process whose goal is the

product launch, which passes through the

development of the formula, the texture, the

packaging as well as the management of

regulatory aspects.

FROM CONCEPTION TO DELIVERY

Our know-how allows us to offer customers

a complete, all-round service, from

conception to design, from formula to filling,

from quality control to delivery of the

finished product. The customer can count on

our constant and dynamic support through

each stage of the project, also having a

complete view of the supply chain.

Experience, service and flexibility are the key

elements of our modus operandi. Our

experience in the hair care industry makes

us efficient, affordable and accurate.

We have the knowledge to help understand

and comply with regulations. We implement

international best practices and strictly

follow them. Relationships with our

suppliers are stable, so we know where to

buy ingredients from reliable sources. This

translates into a saving of time and

resources for our customers. Finally, we

guarantee the flexibility necessary to create

products that meet specific needs and we

operate on production volumes that require

minimum initial quantities and that support

the growing demand of consumers.

CERTIFICATION

UNI EN ISO 2015, 22716:2008 (GMP), HALAL CERTIFICATION

SUSTAINABILITY

IBI’s photovoltaic systems provide about 190 kW in optimal

environmental conditions, amply sufficient to satisfy the entire

demand for the machinery. On the product front, all the formulas are

cruelty free, but there are also lines without parabens, silicone free,

sulfate free, vegan and much more. IBI is also focus on biothecnologies,

with pure active ingredients respecting the environment.

SPECIAL FEATURES

Starting from your needs and the identity of your brand, we develop

and produce your quality professional hair products. We customize

for you the latest formulation innovations, based on the constantly

evolving consumption trends of the population. Our range: hair color,

scalp care, haircare, styling.

Production extent

HAIR DYES

HAIR CARE

HAIR TREATMENT

STYLING/FINISH

INDUSTRIE

PAGODA

COMPANY NAME

Industrie Pagoda Srl

COMPANY ADDRESS

Via Spallanzani 24/26,

24061 Albano Sant’Alessandro (BG) Italy

MAIL

[email protected]

WEBSITE

www.industriepagoda.it

CEO

Vittoria Condemi

FOUNDER

Lorenzo Condemi

COMPANY

PRESENTATION

Industrie Pagoda was born in 1980, starting

with hydrogen peroxide, shampoo and bath

salts. In the coming years the company

invested to expand its production of hair

and skin care products, culminating in the

installation of a bleaching powder plant. The

current plant was inaugurated in 2011 and is

improved every year to optimize production

and ensure better service. Shortly will be

introduce a new extremely innovative sachet

and doypak packaging machine for bleaching

powder and a new filling machine for

alluminium tubes.

CERTIFICATES:

UNI EN ISO 9001:2015

ISO 22716:2007 - GMP

BEST QUALITY

In the company, certified ISO 9001:2015

and GMP, the well-trained team offers a

comprehensive service, from identifying

the best raw materials and choosing the

most appropriate packaging, if the customer

doesn’t have any, to production and

shipment.

The R&D and quality control laboratory

works constantly to innovate and offer all the

certifications and tests needed.

In addition to its extensive technical

experience, the company also offers

customers a wealth of creativity

and expertise in the graphical and

communication area, which it uses to

develop successful packaging and a winning

product image.

Today Industrie Pagoda srl works on a

steady basis with companies in various

countries around the world, proposing

innovative solutions to satisfy any need and

exporting the best ‘Made in Italy’ products at

the best quality/price ratio.

STRENGTHS & OPPORTUNITIES

Dynamic and responsive organisation that

ensures a rapid response

Mutual respect and trust built on open,

simple, straight-forward communication

Utmost confidentiality in relation to all the

information and documents to which we

become privy

Chemical support and the development of

custom formulations for the application

requirements of each customer

Our production flexibility allows us to

satisfy multiple demands in terms of both

quantity and specialisation

Optimism and passion

Forty years of expertise and product

knowledge

MONTHLY PRODUCTION

CAPACITY

CORE BUSINESS

120 tons bleaching powders

40 tons bleaching creams

OTHER PRODUCTION

850 tons

cold liquids preparations

120 tons hot emulsions

Our numbers

OPENING YEAR: 1980

2022 TURNOVER: 6.130.420 EURO

ITALY TURNOVER: 30%

EXPORT TURNOVER: 70%

HAIR CARE: 90%

SKIN CARE: 10%

SHIFT PER DAY: 1

TOTAL NUMBER OF EMPLOYEES: 22

INDUSTRIE PAGODA

Production extent

BLEACHING POWDERS:

Industrie Pagoda bleaching powder

produces excellent results without

damaging hair. The variety of

formulations can satisfy the habits

and needs of customers and cover all

techniques: streaks, highlights and

total bleaching. Many formulations,

including 10 levels bleaching powder,

are now tested for NO ADR Transport!

BLEACHING CREAM:

Bleaching cream is a revolutionary

product with a formula that

guarantees optimum bleaching

performance while protecting hair.

Bleaching cream is easy to apply and

powder-free.

HAIR PRODUCTS:

Industrie Pagoda exploits synergy

between constant technical and scientific

evolution and research performed by the

internal laboratory to identify innovative

proposals, develop state-of-the-art

custom preparations designed to satisfy

customers’ needs and guarantee the

highest raw material and end product

quality standards.

BEAUTY PRODUCTS:

Industrie Pagoda has drawn on the

company’s long-standing experience

in the cosmetic sector to develop a

complete range of face and body products

formulated specifically for each treatment

area and suitable for all skin type.

KAARAL

COMPANY NAME

KAARAL Srl

COMPANY ADDRESS

Contrada Piane Sant’Angelo

66050 San Salvo CH - Italy

PHONE NUMBER/MAIL

+39 0873 343127

[email protected]

WEBSITE

www.kaaral.com


Francesco Vitulli


MARKETING MANAGER

Nicola Vitulli



Kaaral is a family-owned Italian company,

producing and distributing haircare

products to thousands of professional

salons worldwide. Kaaral was founded in

the Abruzzo region of Italy in 1981 by the

Vitulli family, with the aim of developing an

important market in the hair cosmetic sector.

Bolstered by the strength of its production,

Kaaral began building a sales network

and customer portfolio worthy of an

international company, distributing its

products worldwide and seeking to expand

into an increasingly large market. Kaaral’s

is a winning strategy, because the company

TAKES CARE of its customers, and makes

them part of a big family.

CERTIFICATIONS

Kaaral was awarded the 100% Made in Italy

Production certification, which provides

consumers with the guarantee on the Italian

quality of purchased products. Kaaral is

also certified according to: Quality UNI EN

ISO 9001:2015, Environment UNI EN ISO

14001:2015, GMP (Good Manufacturing

Practices) UNI EN ISO 22716:2007 and

Security UNI ISO 45001:2018.

Highlights

Customized formulas

Flexible Minimum Order Quantity

Technical training on customized

formulas

SUSTAINIBILITY

Kaaral’s environmental commitment is a

key aspect in the production chain, from

renewable energy to packaging materials.

Kaaral pays special attention to:

100% Susitainable energy: photovoltaic

panels allow the entire company to be

self-sufficient in terms of energy. LED lights

and large windows and skylights help keep

it to a minimum the consumption. A saving

in emissions equal to 5222 trees planted

every year.

Wastewater treatment

Cooling system of the production plants by

means of water recirculation.

NO SPILLS, YES TO SAFEGUARD OF THE

GROUNDWATER.

Air treatment

Activated carbon filter against emissions of

pigments inside and outside the company.

New air filtering system to eliminate

ammonia particles and improve air quality.

Packaging

Production and management of products

with the use of recyclable materials

throughout the supply chain. Very strong

attention on the theme of production

waste.

Raw materials

Careful and meticulous research of

precious raw materials for the creation of

high-performance products that meet the

main market needs.

KAARAL

RESEARCH AND

DEVELOPMENT

Research and development are Kaaral’s

strengths. Each product formula is studied

and developed by a team of specialists

in the company’s Lab. That’s why Kaaral

products embody a perfect balance between

scientific research, innovation and market

trends. Kaaral is specialized in Hair Color,

Hair Care Treatments, Hair Styling and

Technical Products. In particular, the Hair

Color segment includes permanent, demipermanent,

direct, oil, acidic hair color, and

man beard&hair color.

SPECIALIZATIONS

• HAIR COLOR:

• PERMANENT

• DEMI-PERMANENT

• DIRECT

• OIL

• ACIDIC

• MAN BEARD & HAIR COLOR

• HAIR CARE TREATMENTS

• HAIR STYLING

• TECHNICAL PRODUCTS

PRODUCTION

CAPACITY

Kaaral’s production facilities are

located in Italy and cover more

than 10,000 square meters in total:

1500 sq m of operating and

management offices

1050 sq m of training facilities

2500 sq m of production

facilities

5000 sq m of warehousing/

logistics facilities

Adding up to a total of

over 10,000 square

meters in total.

Kaaral’s production capacity is

25.000kg products per day

e.g. 50.000 color tubes per day.

PARISIENNE

ITALIA

PRIVATE LABEL

AND THIRD PARTY COSMETIC

MANUFACTURE

Parisienne has created a centre of innovation

for the creation of cosmetic lines. Quality,

customisation and listening to customers’

needs: these are Parisienne Italia’s strengths

in the manufacture of hair care products,

beauty care products and private label

cosmetics. They take care of everything:

from creating formulas that fully respond to

product requirements, through to defining

the most suitable packaging.

Luca Papetti

COMPANY NAME

PARISIENNE ITALIA SPA

COMPANY ADDRESS

Via di Corticella 190/2,

40128 Bologna (BO) Italy

PHONE/MAIL

+39 051-323090

[email protected]

WEBSITE

www.parisienneitalia.com

CEO

Luca Papetti

MARKETING MANAGER

Miriam Rondelli

EXPORT MANAGER

Giorgio Milani


The objective is to share their know-how

with the clients to ensure they can obtain the

perfect product. This is possible thanks to

craftsmanship, research and Italian cosmetic

tradition that is embedded in Parisienne

Italia DNA.

COMPANY

INTRODUCTION

It is Italy that is about to be overwhelmed by

the enthusiasm and excitement of the Boom

and the Dolce Vita. It is Italy animated by

new intentions, thrilled by suggestions and

great goals to achieve.

This is Italy of 1955, that of Fape, the

innovative brilliantine for hair that

revolutionizes the Italian cosmetic market

with which the company establishes itself on

the national scene. Shortly after, Fape

becomes Parisienne Italia and starts - first in

the Bel Paese - the production of hairsprays

for the national market. More than sixty

years have passed and since then the

Parisienne Italia group contributes every day

to the evolution of cosmetic excellence

exclusively made in Italy.

In 2021, Parisienne Italia becomes part of HQ

Holding, a 100% Made in Italy industrial hub

specialized in high value-added productions,

with the aim to become the first player in

Europe in the production of aerosols in the

professional channel in terms of volumes

and know-how, and among the principal

players in the production of hair colouring.

SUSTAINABILITY:

Parisienne Italia has implemented a selfconsumption

photovoltaic system on

the roof of its production site, intending

to improve the quality of the working

environment by removing a potentially

polluting source, saving on the consumption

of its industrial cycle while obtaining, at the

same time, a reduction of CO2 emissions

into the atmosphere thus contributing

to the fight against global warming. The

photovoltaic system, with a power higher

than 100 kW, saves over 140,000 kWh, equal

to 2,618 tons of oil per year, equivalent to

61.6 tons of CO2 saved every year.

MANUFACTURING

CAPACITY

The production centre consists of 5 production

lines for hair colours, 1 for aerosols and

2 filling machines for liquid products.

We produce per hour

17,000 colour dye tubes,

1,100 cans and

1,100 bottles

Production extent

HAIR DYES:

5 hair dye ranges -

17,000 tubes per hour.

SHAMPOO:

Two liquids filling machines -

1,100 bottles per hour

HAIR TREATMENTS:

Two liquids filling machines -

1,100 bottles per hour

STYLING/ FINISHING:

One aerosol line -

1,100 pressurised can per hour

REVI PHARMA

Lucio Fusaro

COMPANY NAME

Revi Pharma S.r.l.

COMPANY ADDRESS

Via G. Falcone 35,

20080 - Vernate

WEBSITE

www.revipharma.it

PRESIDENT

Lucio Fusaro

Francesco Ioppolo

EXPORT MANAGER

Franceco Iappolo


COMPANY

PRESENTATION

Revi Pharma researches, formulates,

produces and packages food supplements,

medical devices and cosmetics exclusively

on behalf of third parties. By coming to

us, customers find answers to all their

needs. As a matter of fact, our strength

lies in providing customized solutions and

products, an expert and dedicated service as

well as quality offer, strictly Made in Italy. We

consider companies that come to us more

as partners rather than mere customers. A

vision that makes our work more effective,

concrete and closer to the needs of each and

every brand. We have been offering accurate

consultancy and turnkey solutions for more

than 30 years, providing our expertise aimed

at studying and producing innovative and

game changing ideas, with attention to every

detail, taking the customer through each

stage of the project step by step.

Revi Pharma is a team of specialists, always

working hand in hand with customers,

ready to create innovative products in full

compliance with the regulations, capable of

implementing customized projects aimed

at creating, developing, industrializing,

producing and controlling the quality of the

preparations.

SUSTAINABILITY

Quality is a value to us. A deeply-rooted

ethical and responsible commitment

through constant and advanced research,

stringent choice of suppliers, painstaking

selection of raw materials, thorough check

of all production steps and compliance

with international production and safety

standards as proven by the numerous

certificates awarded to us.

This is why, for a long time now, we have

been taking part in the Green Initiative aimed

at contributing, to the best of our ability,

towards saving the planet, guaranteeing

better living conditions for all and leaving

a better world for the future generations. A

journey that has seen us committed towards

carrying out our projects in full compliance

with the environmental requirements, using

renewable energy, eliminating wastage and

recycling 99% of the processing residues in

the production sites.

the organism also protecting against change

of season issues, preparations that stimulate

metabolic processes capable of controlling

weight, managing diuretic functionalities

and much more.

A highly qualified scientific staff oversees

product development while production

occurs by means of automatically controlled

machines with one and two-phase dosing.

SPECIALIZATIONS

High specialization and advanced

technology are at the core of Revi Pharma

nutraceuticals. For many years now, we

have been researching, developing and

producing formulations that boost the

general well-being of a person: probiotics

capable of restoring the natural defense of

REVI PHARMA

Even though certificates are definitely a

major feather in our cap, our commitment

towards our customers’ projects is what

makes us an ideal partner with whom you

can develop innovative products where

quality is paramount.

As far as cosmetics, we are very strong

in three main categories: hair colors, hair

treatments and skincare.

Formulation and production of hair

coloration products is the actual core

business of the haircare department. Our

vast experience, the result of decades

of activity in the professional market

worldwide, guarantees up to standard

products for extraordinary performance. Our

wide range of nuances, the different types of

formulations (permanent, semi-permanent,

direct) and the numerous formats (single

tube, semi kit, retail kits) merge to offer great

flexibility capable of meeting any needs.

On the other hand, we pay special attention

to the formulation of treatment products,

ranging from products meant for treating

scalp dysfunctions and products for daily

use. Our laboratories offer various solutions

for all types of hair with tangible and longlasting

results.

About the skincare, Thanks to the experience

of our formulators, who directly collaborate

with university research institutes and with

experts in the pharmaceutical industry, we

can formulate products and treatments for

drugs markets, drug stores and professional

beauty care guaranteeing utmost quality,

reliability and performance.

PRODUCTION EXTENT

Revi Pharma complies with the HACCP

self-control system which prevents food

contamination hazards. In addition, the

system is based on the systematic control

of the food processing points potentially

exposed to the danger of biological,

chemical and physical contamination.

Furthermore, we apply the GMP (“Good

Manufacturing Practices”) standards, having

been awarded the certificate following an

inspection, consisting of a set of rules laying

down the methods, equipment, means and

management of production processes with

the aim of ensuring appropriate quality

standards.

CERTIFICATES

ISO 22716:2007

ISO 9001:2015

ISO 13485:2016

Strict management of the production

process helped us – at Revi Pharma

– achieve the ISO 9001:2015 quality

management system certificate. This

certificate was issued by IQNet (International

Certification Network).

Our production – at Revi Pharma – was

also awarded the following certificates: ISO

13485:2016, which regulates medical devices

standards; ISO 22716:2007, which enforces

compliance with the GMP standards in

the cosmetic industry; the BIO code 40338

certificate of conformity (IT-BIO-004 control

body code).

The highly technological production

comprises automatically controlled

machines with one and two-phase dosing.

New products are developed under the

management and supervision of highly

qualified and skilled scientific personnel.

TECNO DRY

COMPANY NAME

TECNO DRY Srl

COMPANY ADDRESS

Via Puglie 6/8 – 60030 Monsano

Ancona - Italy

WEBSITE

www.tecnodry.it

CONTACTS

[email protected]

HEAD OF SALES

Daniele Focante


EXPORT MANAGER

Maria Vittoria Busilacchi, Gattafoni Cinzia


HANDMADE QUALITY FOR

A GLOBAL MARKET

TECNO DRY before Tecno Elettra, was

founded in 1982, as an Italian manufacturer

with the purpose of combining the tradition

of hand-made products with large scale

industrial production.

This ambitious objective was achieved over

time, with the drive for constant growth and

development found in the determination

and desire for continuous improvement,

in a right mix of tradition, local culture,

innovation research and quality.

Over time, new models were created

with the help of an increasing amount of

technology combined with the attention

to the details characteristic of Italian

workmanship.

and investments in Research and

Development as well as Quality Control,

together with numerous international

certifications. All of this allowed Tecno Elettra

to grow and consolidate its presence in

several countries.

Today, Tecno Dry makes available a

wide range of excellence products that

have become renowned in the field of

professional hairdryers, and with its

5 Product Lines and a comprehensive

customer satisfaction policy, the company

is able to meet the different needs of the

market.

Highlights

PROFESSIONAL HAIR DRYERS

100% MADE IN ITALY

PRIVATE LABEL ACTIVITIES

• BRANDING OF THE HAIRDREYER

A product without a brand is a lifeless object:

by applying your own trade-mark to the

product we give it a soul and let it express

the history and identity of your brand.

• CUSTOMIZE THE COLORS

It’s through colours that a product shows its

personality. That’s why we offer a wide range

of colours providing all kinds of options

based on your tastes and preferences.

• MODULAR PRODUCT

Functionality and aesthetics: the quality of

a product is based on these parameters. We

take into account your own needs and tastes

to create items with different performances

according to your market needs.

• CUSTOMIZE THE PACKAGING

The saying “you can’t judge a book by its

cover” doesn’t apply in the marketing field.

A product’s packaging is how a company

introduces itself to the end customer and

must fully express the brand image. This

is why we can customise the packaging

according to your requests, or we’ll create

the graphics ourselves with the help of

graphic designers and fashion experts.

• HANDBOOK

The handbook is not only a technical

document. By describing the method of

use and the technical characteristics of the

product, it enhances its value and gives the

company a certain prestige, strengthening its

image in the eyes of the end customer. This

is why we always add the customer’s name

to the handbook, thus providing another

useful tool for customisation and an increase

in brand awareness.

STRENGTHS &

OPPORTUNITIES

• 100% Made in Italy

• Design and technological innovation

• High quality standards: International

Certifications

• 30 years of experience

• Reliability

• Customized products

• Completely recyclable raw materials

• 100% Made in Italy

TECNO DRY

OUR CERTIFICATIONS

The value of a product must always be

demonstrated, and the best way to do so

is through specific documents. We already

have certificates that prove the efficiency

of our products, such as the ISO 9001:2015

Certification and the “Zero Electromagnetic

Pollution” award. But if you need further

certifications for business reasons, we can

obtain these on request.

TRANSPORT SERVICE

Our customisation service isn’t only about

the creation and packaging of products: we

also pay great attention to ensure that they

always arrive safely at their destination and

in perfect condition: if requested, we can

take care of the shipping and the customs

duties, too.

AFTER-SALES SUPPORT

Our idea of customisation is not just limited

to aspects regarding the product; it has to

involve the entire service from start to finish.

So we’ll be available even in the after-sales

period to supply your companywith quality

spare parts for all kinds of repairs.

VITALFARCO

HAIR COSMETICS

COMPANY NAME

Vitalfarco Hair Cosmetics

COMPANY ADDRESS

Via A. Canova 8/10

Corsico (MI) - ITALY

PHONE NUMBER/MAIL

+39 02 36526956

[email protected]

WEBSITE

www.vitalfarco.com

CEO

Luca Messinese

EXPORT MANAGER

Daniela Colleoni



With over 50 years of experience in the

trichological field, Vitalfarco Hair Cosmetics

ranks among the Italian leaders in the

production of hair bleaches and dyes,

exporting all over the world its know-how in

the formulation of cutting-edge treatments

for hairstyling professionals.

Developed on an area of approximately

20.000 square meters, with headquarters

on the outskirts of Milan, the company

currently boasts an internal laboratory for

R&D activities, three production sites with

an annual capacity of 40 million pieces, two

warehouses for the storage of raw materials

and finished product.

At Vitalfarco, the entire business is based

Luca Messinese

on a clear and simple mission: to guarantee

professional hairdressers products that

exceed expectations, further qualifying

their professionalism and talent in the eyes

of customers. For this reason, the whole

production cycle is monitored at all stages

of product processing, from the selection of

ingredients to the final packaging. Cuttingedge

technology and artisan expertise come

together, allowing us to achieve the highest

quality standards, as certified by the UNI EN

ISO 22716:2008 standard.

Our chemical laboratory, in collaboration

with university departments, constantly

deals with research and development as well

as product quality control. Dozens of tests

are performed daily in the internal technical

room, while training courses are held

regularly within our academy for the correct

use of the products.

With around 50 countries served and a

global distribution network, the company

can count on a solid and innovative

structure, able to guarantee a service

of absolute excellence both for its own

brands and for private label, flagship of the

business.

PRIVATE LABEL

We provide our customers with all our

know-how in the development of innovative

formulas and in the creation of customized

product lines. We are able to offer customers

every type of service in production for third

parties (bulk or full service):

DEVELOPMENT OF CUSTOMIZED

FORMULAS AND LINES

MANUFACTURE OF THE PRODUCT

IN BULK AND FILLING

ISSUING OF QUALITY CERTIFICATES

AND TECHNICAL DOCUMENTATION

CREATIVE AND TECHNICAL GRAPHIC

SUPPORT IN THE CREATION OF

PACKAGING AND COLOR CHARTS

CERTIFICATION

UNI EN ISO 22716:2008

FSC CERTIFICATION

GREEN PE BRASKEM

PETA CERTIFICATION

VITALFARCO HAIR COSMETICS

SUSTAINABILITY

Always attentive to sustainable

development, in recent years Vitalfarco

decided to face a new challenge: to

minimize the environmental impact of its

business as much as possible. In addition

to an advanced wastewater purification

system and technologies for halving water

consumption necessary for the activity,

Vitalfarco installed a photovoltaic system

which produces about the half of the energy

needed. Part of this energy is also sold to the

network and used to meet the energy needs

of the headquarters neighborhood. As a

further confirmation of the commitment in a

more sustainable business model, Vitalfarco

invest in the use of complete ecofriendly

packaging, reducing packing materials and

adopting FSC certificated cardboard and

Green PE, the special bioplastic that allows

to capture CO2 from the atmosphere instead

of introducing it.

PRODUCTION CAPACITY

24 million tubes per year

900 tons of hair bleach per year

3 production sites on an area

of about 7000 square meters

90.000 units per production shift

Manufacturing and filling process

with a completely closed circuit

HD cameras for on-screen control

of the product

SPECIAL FEATURES

More than 50 years of experience

Tailor-made service (bulk or full service)

Internal laboratory for R&D activities with

state-of-the-art instrumentation and daily

quality control tests

A wide range of hair bleaches and hair

colours. More than 200 shades of

oxidation dyes, formulated with ammonia

as well as ammonia free, with permanent

or demi permanent effect, creamy or oily

based

Vegan formulations, certified organic

ingredients and limits on the use of

irritating chemicals, such as Sles,

ammonia, paraffin, Dea

360° customer support (quality control

and regulation, graphic design and

merchandising etc..)

Production extent

Vitalfarco offers a very complete range of

products:

HAIR DYES

(permanent, demi permanent, direct colors)

HAIR BLEACHING

(dust-free powders, creams, scented, colored)

DEVELOPERS

STRAIGHTENING AND PERM PRODUCTS

HAIR CARE TREATMENTS

(shampoo, masks, conditioners, lotions)

All products are formulated and developed

in our Research & Development laboratory

and manufactured and packed in our

production site. Tailor-made formulas can

be developed for all products, adding

extracts and active ingredients depending

on customers’ specific needs. Several

packaging options can be offered to private

label customers, customized with color

printed graphics. Finally the company

provides support and assistance in training

before and after sales to ensure that

products are safe and effective.

AN EXPERT IN

PRIVATE LABEL:

ANDREA ROSA

relations between private label manufacturers

and clients’ brands. So, my experience with

the suppliers, together with Kirschner’s

knowledge of the numerous brands and

distributors that belong to the network, put

me in an advantageous position to obtain the

best deals for my clients. We understand their

needs and the characteristics of the products

they are looking for. In this way, we can guide

our clients to the best possible deals and the

most suitable manufacturers for each product

they plan to sell, also coordinating projects

that require multiple synchronized suppliers”.

Andrea Rosa, International Private Label Specialist at Kirschner

Andrea Rosa’s specific role is one of

consultancy to a large number of Kirschner

associated distributors and brands. He

advises on choosing the most suitable private

label manufacturer suppliers in the Italian

market for hair products, and assists the

customer for the realization of the whole

project.

Mr Rosa how did you become an expert in

Private Labels?

“Coming from IT and TLC, I have worked in

the private label cosmetic industry for over 12

years. Five years ago, I joined Kirschner and

I brought my experience into the company

where we developed a system to facilitate the

What makes your service different?

“It is a personalized service! Dealing with a

wide range of Private Label manufacturers we

can choose and suggest to our distributors

a roster of manufacturers, each specialized

in some products so that clients can build

a range getting the top quality and most

competitive prices.

This system comes to the advantage of

everyone: the manufacturer will work only

with what he does better, and the distributor

will get top quality and services for each

product of the range. On top of that, I follow

every project from the beginning to the

delivery to guarantee both sides that the final

goals are met”.

Where are the suppliers from?

“I take care of the Italian suppliers, especially

for hair products. I deal with the best of

Italian manufacturing, while my colleagues

in Kirschner take care of other areas of the

world”.

INTERVIEW

What are the advantage points with regards

to Italian suppliers?

“Without doubt, Italy is considered a place

of excellence in haircare product production.

Italian Manufacturers offer top quality,

especially for hair colouring and other

technical products. In Italy some of the best

hair and scalp treatments are also produced

and the offer is now aligned with the requests

of the market in terms of sustainability and

natural ingredients”.

So ‘Made in Italy’ is still important…

“At a global level, we witness that ‘Made in

Italy’ is an important added value for this

kind of product. The final consumers, even

the ones who ponder carefully on the prices,

appreciate the Italian origin of a product. In

certain areas, for example South America,

consumers would choose an Italian brand

even if the price is not the lowest”.

What are the products you supply the most?

Bleach and peroxide are the commodities

more requested, and of course the permanent

color then special unique items like color

accelerator, 20 in 1, lamination, plex and

peptides reconstruction.

Spray and finishing are always in the menu,

as the hair care lines, as well.

In the very last years the haircare line

requests are more and more green oriented;

and we are proud to offer very sustainable

and innovative formulation.

How is business going now?

“Demand is growing – at least for products

that guarantee high quality and performance.

Our industry is enjoying a positive period; the

only change brought about by the pandemic

is an adjustment in sales from professional to

retail”.

How do you see the future of the private

label market?

“Compared to simple distribution, Private

Label has always been and will always be the

system that offers better guarantees to the

distributor and owner of the brand – in terms

of profit and loyalty of the clientele. This works

even better when the brand offers high quality

and reliable products like the ones we trade in”.

CONTACTS

Cell & WA: +39-342 858-0156

mail: [email protected]

mail: [email protected]

website : www.iplcc-usa.com

website: www.kirschnergroup.com

ULTRA HI-TECH

ITALIAN HAIR COLOUR

AND HAIR CARE FACTORIES

ULTRA HI-TECH ITALIAN HAIR COLOUR

AND HAIR CARE FACTORIES!

- TEN RESEARCHERS IN AN EFFICIENT R&D LABORATORY

- TEN FULLY AUTOMATED PRODUCTION LINES

- TEN MANAGERS FROM THREE GENERATIONS OF THE SAME

SAMILY

- A QUARTER OF A MILLION PIECES PRODUCED DAILY

- ALL OUR FACTORIES ARE CERTIFIED WITH THE SGS “MERIT

AWARD”

ISO 9001:2015 - ISO 14001:2015 - ISO 22716:2007 - ISO 45001:2018

THE MOST ADVANCED TECHNOLOGICAL SOLUTION

WE GUARANTEE QUALITY AND PERFORMANCE

The Cosmoprof network, a 360°worldwide B2B platform for the global beauty community,

has shows in Bologna, Hong Kong, Las Vegas, Mumbai, Bangkok, and Miami,

and hosts 500,000 professionals and 10,000 exhibitors from all over the world.

LAS VEGAS

JULY 11 – 13, 2023

MUMBAI

DECEMBER 7 – 9, 2023

BOLOGNA, ITALY

MARCH 16 – 20, 2023

MIAMI

JANUARY 23 – 25, 2024

BANGKOK

SEPTEMBER 14 – 16, 2023

HONG KONG

NOVEMBER 14 – 17, 2023

FOR MORE INFO COSMOPROF.COM/NETWORK

THE ITALIAN FACTORY 2023

You also want an ePaper? Increase the reach of your titles

Delete template?

Save as template?